Our story

One creator, tired of paying rent on their own tools.

ClipCraft is not a startup with a boardroom. It is one person who got fed up with subscription creative software and decided to build a better home for it, then kept adding to it until you could do almost everything in one browser tab.

The founder of ClipCraft AI, wearing a CLIP CRAFT cap and polo
The founder, wearing the merch.

Where it started

I was about to get charged $80 a month

I built ClipCraft because I was about to age out of my student Photoshop plan, and Adobe was ready to start charging me around $80 a month. I said no. I am not doing that.

I had built apps before, so I knew it was possible. I would just build my own.

Why do all of it

Once I started, why stop at photos?

Photoshop became ImageCraft. Then I thought about everything else I was paying for. Video is the same story, all the Premiere and After Effects money, so I built a video editor too: VideoCraft. I still have Ableton for audio, but I figured, let us just do it all, and SoundCraft was born.

One thing Premiere never did well was deep audio editing. Every time I really wanted to work a track, I had to export the audio out of Premiere, drop it into Ableton, edit it, and then re-import it back into Premiere. Annoying. In ClipCraft the audio editor is right there, as serious as the video editor, so I never have to leave to get the sound right.

Everything in one place

I stopped scattering my tools across app stores

Over the years I built a pile of little desktop apps and put them in the Microsoft Store: a geotagger, image and PDF converters, and more. Instead of leaving them scattered, I folded them into ClipCraft's Tools so anyone can just use them, right in the browser, with nothing to install.

The part I care about most

Editing should not be a locked box

The idea I am most excited about is community. In ClipCraft you can edit a project and then hand it to someone else, and they pick it right up and keep going, in the same editor. No exporting an Ableton project that the other person needs Ableton or FL Studio to even open. No dropping stems in a folder and hoping for the best. It is all right there.

That opens up real collaboration. A lot of people make AI music, and a lot of people give AI music a hard time. That is fine. Here you can find other people who are into the same thing and just say, I am down to collab. Maybe you made a track and you need a music video, and someone else makes the AI video. Maybe you wrote a real, non-AI song and you team up with someone doing AI-generated visuals.

You collaborate, you monetize together, you split the artist credit, push it out through DistroKid, and get more real estate on Spotify and everywhere else. Two people, one project, no friction.

The founder of ClipCraft AI
“If it's possible, we can probably do it.”
The founder · you can quote me on that

What's coming

Where this is going next

Here is what I am building toward:

  • Tutorials on everything, and a bigger presence on social.
  • Online courses on music marketing and AI creation: how to use Suno, my favorite AI video generators, and the other tools I lean on.
  • Maybe built-in video and image generation later, tied to a better token system. I am still thinking that one through, but I would bet on it.
  • And I am wide open to requests. Tell me you want a certain feature, a new tool, or a plugin. If it is possible, we can probably do it.

Got an idea? Request a feature or just say hi.

Come build with me

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